Kyndryl: The Heart of Progress
2021
Overview:2021
In 2021, I had the privilege of working with Kyndryl on their launch and OOH campaign.
Problem:
Introducing the Kyndryl to the world as a groundbreaking brand at the forefront of digital transformation, revolutionizing industries. Additionally celebrating and announcing the NYSE listing.
Action:
A series of animated OOH advertisements that highlight Kyndryl’s clients and industry customers: auto; telco; aviation; and retail.
Results:
310% lift in social engagement, across LinkedIn, Twitter and Reddit.
Introducing the Kyndryl to the world as a groundbreaking brand at the forefront of digital transformation, revolutionizing industries. Additionally celebrating and announcing the NYSE listing.
Action:
A series of animated OOH advertisements that highlight Kyndryl’s clients and industry customers: auto; telco; aviation; and retail.
Results:
310% lift in social engagement, across LinkedIn, Twitter and Reddit.
working on a brand’s ipo launch; seeing advertisements all over new york city, and being a part of the excitement was such a thrilling experience.
